HOLD NOTHING BACK CAMPAIGN AND EXPERIMENTAL DEPLOYMENT
The NFL Flag Championship Experience first of its kind for Toyota as the official Automotive Sponsor of the NFL was held last year.
The Toyota NFL playground featured a Push Press of 6,000 lbs. Flipping tire Challenge, Restraint Training pulling a Tacoma, Pull the Flag Drill, Photo Activations, Water Arch, Tattoos, and Cooling Towel Giveaways. And who doesn’t love chromed spheres and a badass tagline written by your’s truly. We designed the experiential extension focused on high energy, and fun for the next generation of stars.. We wanted to deliver an emotional response for on-site audience of kids, parents and other guests.
Cheers to all the incredible athletes on your incredible achievements!
Photo Credit National Football League (NFL) hashtag#nflflag
BRAND SYSTEM
THE HUMAN ELEMENT
TEAM TRAINING
