With over 15 years in the creative industry, I tell stories that bridge the digital-physical divide. As the creative force behind some of the world’s most iconic automotive brands, including McLaren, Toyota, Lexus, Cadillac, and Mercedes-Benz.

My award-winning work is known for breaking convention and creating solutions that resonate deeply, sparking engagement and brand loyalty. My expertise spans design, storytelling, and strategy, blending these elements into transformative experiences that capture passion and push the boundaries of brand interaction.

At OS Studios, I’m transforming the gaming world by building immersive worlds, igniting community, and turning audiences into devoted fans.

Alongside my work, I host Unapologetically Epic, a podcast where we dive into bold storytelling that reshapes industries.

A disruptor by nature, I turn vision into visceral, immersive experiences. For Fortune 500 companies my work fuels authentic, next-gen brand loyalty.

I DO EPIC SHIT.

I am a problem solver and storyteller; challenging convention and breaking barriers to reinvent the way your audience interacts with an environment. Focused on providing the right solution with simplicity and clarity. I aim to create memorable and immersive experiences for consumers in order to build strong emotional connections with our brands. Telling stories through various mediums to convey the brand’s essence to create brand advocates through sensory engagement, authenticity, memorability, emotional connection and through audience participation.

So much of a brand in non verbal. We simply do not buy products any longer we buy a brand’s philosophy and emotive. An environment is more than walls, floors, and ceilings but rather an opportunity to tell a story.

By combining conceptualization and experiential form and exploration through various mediums allows for the creations of dynamic and visually stimulating works of art. I play with chromatic planes to capture the motion of portraying multiple phases of motion simultaneously by showing the interpretation of objects in their environment. Deriving most of my inspiration from fine art allows for emotion to be translated into my design solutions. Design that is transformable.

EXPERIENTIAL. MARKETING. CREATIVE STRATEGY. ENVIRONMENTAL. DIGITAL. EVENT. BRAND ACTIVATION. INTERIOR.INDUSTRIAL.