CADILLAC
LAAS 2015
GLOBALLY CONSISTENT
The LAIAS realization was an evolution of the NYIAS 2015 debut. Featuring a full raised floor, redesigned back of house executive conference rooms, and new hospitality execution. LA also marked the domestic introduction to the XT5 that debuted in Dubai.
DOMESTIC REVEL OF THE XT5- PRESS EVENT
PRIMARY STORY XT5
SECONDARY STORY CT6
COLOR DISPLAY, CTS V ENGINE, CHANDLER, CT6 PHEV, ACCESSORIES
PUBLIC DAYS
BACK OF HOUSE DEVELOPMENT
VISUALIZATIONS 2016